After three months of exciting competition, the Lucozade Energy “Energise Your Goals” regional promotion came to a thrilling conclusion on Tuesday 17th August, with lucky winner Kadiene Williams of Jamaica being awarded the grand prize of JMD$ 4,200,000, equivalent to USD$ 30,000.
The win was made even more incredible for Williams as she was surprised with the news at a live winner’s presentation.
Over the course of May, June and July, Lucozade consumers were given the opportunity to energise their goals and bring a dream to life by simply purchasing their favourite Lucozade Energy flavour.
Lucozade lovers across 13 Caribbean territories took part for a chance to win one of 500, 000 prizes and a grand prize of US$ 30,000. Contestants participated from Jamaica, Trinidad and Tobago, Barbados, Guyana, Antigua and Barbuda, St. Maarten, the Cayman Islands, the British Virgin Islands, Grenada, the Bahamas, and Bermuda.
Customers were invited to buy a Lucozade promotional pack and enter a code found under the bottle cap on the Lucozade website for a chance to win. Other winners enjoyed highly sought-after prizes such as brand-new Apple iPhones, TVs and lots of free Lucozade.
“I am very elated – I’m still shocked that I am the winner!” said Williams. “Right now, I still don’t believe it but I’m just happy. I entered the competition, thinking about the dreams I could pursue with $4.2 million – I need a car, and I also want to invest. I was praying, hoping I’d be the one selected. I was nervous, anxious, just waiting to hear who would have won the competition. I would definitely enter again – it was rewarding no matter what. You get to enjoy a nice, cold Lucozade, so why not!”
“We are so pleased to have this platform to encourage our customers and everyone across the Caribbean to keep working toward your dreams,” said Shehann Caruth, Lucozade Head of Marketing Caribbean. “Lucozade is a drink that not only refreshes but energises, giving you the ultimate drive to go after your goals and fulfil your potential. We thank everyone who participated in our Energise Your Goals promotion, and you can all look forward to even more exciting Lucozade news coming soon.”
– Press release